Monthly Archives for April 2016

Yes, there’s an app for that too. The 12 below help with stress management, sleep, and more, easing anxiety disorders and helping you live a healthier, happier life. Pacifica: Track and rate your mood over time, learn muscle relaxation exercises and deep breathing techniques, and set health goals for yourself. You can record your thoughts to develop positive thinking patterns and identify toxic ones. The app also helps users understand personal triggers. Breathe2Relax: This app does exactly what it promises. Created by the.

Small business marketing is tough—especially on a shoestring budget—so developing a community outreach program is an excellent way to gain local traction and up visibility without a huge investment. Here are three low-cost community outreach strategies that add real value to your marketing campaign and give you more bang for your buck. ALSO READ: 24 Affordable Small Business Marketing Ideas 1. Donate to Schools Approach schools in the area and offer them something their funding typically won’t cover, like discounted services for faculty and personnel or classroom.

Should you focus on the design of your app or its function? Where should you invest more of your time and energy? Choosing the right option may seem like walking on a tight rope. You have to strike the right balance. Putting more weight on any one side may cause you to slip and fall. If you focus more on functionality and less on design, the user may simply shut down the app even before exploring the functionalities. People use apps for convenience,.

Ah, the infamous cold call. The thought alone makes many of us queasy, but cold calling is critical to your bottom line, especially in the rollout phase of a new business venture. But as with most things, people generally fear cold calling because they don’t know how to do it well, which leads to an endless string of rejections and very few successes. There IS a right way to cold call—it’s a formula that trickles down from a broader refined sales process, and when you begin executing on it you’ll.

Businesses topping the income charts like Proctor and Gamble and Chase spend over a billion dollars on advertising each year. For companies like these, dropping a few million to promote their app is comparable to answering daily emails—it has to be done. And, they have the means and the staff to make it happen. If you are like most app entrepreneurs, your budget is grossly different than Proctor and Gamble’s, and a shoe string budget vs. billions is what you are looking.