4 Simple Tips for Effective Networking For Business App Resellers

For many, networking is a chore that yields few rewards. But with a few basic tips, you can network more, and network more effectively. In this post is the backbone of an approach that can frequently lead to connections that matter. Keep these tips in mind, and your networking efforts should get a nice boost.

Effective networking is also a great way to help you meet small businesses to win their trust and their business.

#1. Look for networking opportunities in everyday life.

Everyone knows about networking events and other common networking opportunities, but few people truly incorporate networking into their lives. Lunches are a great time to invite someone to have a chat, for example, as are dinners. In-town business travel is also a worthwhile chance to share a ride with someone who might need to head to the same place (e.g. maybe you work at a law firm and a colleague might want to share car service to the courthouse with you).

The point is to always be on the lookout for chances to do something along with someone else. Networking doesn’t just happen at “networking events,” it can happen anywhere there are two people.

#2. Read up on profiles.

If you’re going to meet up with someone, or you’re heading to a networking event, read up on profiles beforehand. By learning about possible contacts, you’ll find those people that are most relevant and learn about past histories. Sometimes, just knowing a person’s current title and position doesn’t tell you a lot. But by checking out a work history, you might spot a great opportunity to make a connection.

#3. Have an action ready.

Just handing out a business card or sharing an email address is a fine start, but if you have an actual proposed action for people to take, that’s even better. Setting up a meeting, sharing a presentation deck, or asking for more detailed information – all of these can help make networking far more productive.

For example, what a better time to discuss how a mobile marketing strategy could help a small business owner? You’re not selling them anything but rather helping to educate them on the benefits of providing a mobile experience to their customers.

Of course, it can’t just be a one-size-fits-all request you make of everyone. Instead, sort people into a few possible categories ahead of time, and have a few actions that might make sense. Not everyone will be a candidate, but for those who are, it helps to be able to get the ball rolling on the next step.

#4. Follow up

Check in with contacts you make at a later date – you never know what the result will be. Anything is possible with networking. Maybe by reaching out at the right time, the person will realize they have another contact who needs your help. Or maybe their circumstances will have changed. Just be sure to follow up with some of your contacts so that you have a chance to maximize each meeting.

With every new contact you gain we highly recommend following up whenever you have a chance. When you do this, be sure to provide some value, and send along useful information about mobile marketing to help establish yourself as a thought leader in the mobile industry. Or just follow up to get coffee! Whatever you do, just make sure to stay in touch.

That’s it! Keep focused on the simple things, and the rest will take care of itself.