A new study from ad attribution and analytic company TUNE, shows that app store optimization may be more important than we previously thought. In fact, most apps are found through searches on app stores like Google Play and the Apple App Store, rather than being on top of the popular app charts. The data shows that around half of mobile users found the last app they downloaded via an app store search. On iOS, 47% said that they found…
Read MoreThe mobile industry is experiencing record growth, and it doesn’t show any signs of slowing down. The technology and progress made in the mobile world over the past decade is incredible, and there will be even more to come. According to research done by LocalVox, 82% of small business owners rely on customer loyalty as their main source of business growth and mobile apps are perfect for increasing customer loyalty! In addition,…
Read MoreMobile marketing is one of the fastest growing forms of marketing for small businesses, and the trend shows no signs of stopping due to powerful features such as push notifications. So to start, what are push notifications? If you download and use mobile apps, you’ve definitely seen these messages. Push notifications are instant alerts that show up in real time on a user’s mobile device to communicate a small…
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People who own SMBs are often drawn to owning their own business because of the flexibility that being a business owner allows. So it’s no surprise that any business owner would flock to something that would give them better functionality and flexibility with how they work. Thanks to the internet and mobile technology, it’s totally possible to run a business right from your iPad or other mobile device. Tablets are a…
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If you’re a small business owner, you know the importance of being able to work on the move, by always be accessible to your customers, clients, colleagues and employees. There are a number of business apps that are emerging on the market, making it possible to stay on the go while remaining in touch when you need to be. These apps can increase productivity, help you manage your time, and stay connected with employees &…
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Many small businesses have joined larger ones in developing a mobile app for their customers, but there are still many holding out, with several small businesses not getting connecting with their customers on a mobile level. A recent study showed that more than half of small businesses don’t even have a website, much less a mobile app. The mobile app industry isn’t going anywhere anytime soon, so all small businesses…
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