Sometimes, being an app reseller puts you in a strange position. On the one hand, the popularity of mobile is exploding. The world can’t get enough. Apps, mobile websites, and everything on the small screen seem to be the hottest things around. Millions of users are taking billions of actions each day. It’s a mobile, mobile world, right? And then you try to sell that idea to a small business owner. And they aren’t convinced. To...
Read MorePeople are always looking for ways to get better at selling. After all, developing your sales skills is as good as money in the bank! But for every good piece of sales advice out there, there are two crazy or downright wrong ones. Here are six classic sales tips that won’t let you down. 1. Get criticism Either record yourself and review the video, or have someone watch your pitch and critique it. This way, you’ll get a clear look at...
Read MoreIf you’re the owner of a small business, online strategies may be towards the bottom of your To-Do list. We understand. Daily operations generally create more than enough work for you, and your desire to take on additional projects is probably low. But we have some good news: What works for small businesses online may be the same thing that works for them in the real world, according to a recent survey conducted by Web.com, which...
Read MoreIn sales, persistence is often key. While many prospects don’t want to hear from you again after an initial contact, others just need more information before they see the value in your offering. But salespeople experience a lot of discouragement as they go through this process. For this reason, a majority of salespeople simply don’t conduct follow-ups. They step up to the plate, take a single swing, and then consider it a strikeout....
Read MoreThose wonderful, carefully written marketing emails you send out to small businesses – how often do business owners open them? Is it a large percentage of the time? If not, don’t worry. In fact, few businesses have very impressive “open rates” (click here for average rates by industry). If you’re like most businesses, you have plenty of room to improve. Well, we’re here to help! The tips below will help you craft more effective...
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